The theme of the 2021 International Women’s Day is “Choose to Challenge”. Of course, we are all responsible for choosing to challenge gender bias and inequality in the world. Gender inequality is ubiquitous; although there are significant differences in discrimination from one country to another, not a single country in the world has achieved gender equality. Furthermore, the Global Gender Gap Report 2020 shows that, at the current rate of progression, gender parity will not be achieved for another hundred years. Dishearteningly, the impact of COVID-19 has disproportionately impacted women, and is predicted to do so for years to come.

But how can each and every one of us take responsibility and #ChooseToChallenge gender biases in daily life?

5 Top Tips to Challenge Gender Bias

1.     Openly celebrate women’s achievements.

Leaders, in business and other organisations, should take opportunities to openly celebrate the successes of their female workers. Teachers and parents can highlight the work of women across the generations and the globe.

2.     Applaud equality and recognise progress towards equality.

We have come a long way since fighting for the right to vote in the US and UK. This should spur us on to aim higher…

3.     Educate women, men, boys and girls, locally and worldwide, to end all forms of gender inequality.

Whether that’s parents at home reading stories that tackle gender biases or stories that demonstrate the immense achievements of women, taking action to help end Female Genital Mutilation, or addressing society’s increasing problem of domestic abuse.

4.     Be aware of our own and others’ gender biases and how we all propagate them.

Many of us are oblivious to the ways in which we carry bias and project our biases to the World. Awareness is the precursor to change.

5.     Talk to an inspirational woman in your life today and tell her what she means to you.

A simple message of gratitude, appreciation or recognition means everything.

Let’s celebrate every woman on March 8th and beyond, and all Choose To Challenge gender inequality...